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Licensed as shareable via Creative Commons Attribution. Link to this page URL for Attribution.The Game Awards have changed the way we view awards shows by streaming online instead of airing on live television. Over the course of 3 hours, the the awards reached 1.93 million viewers. This innovative approach seems to be based on the idea of reaching gamers in a more natural setting – online.
Broadcast on December 5th, 2014, viewers could access the awards via Twitch, YouTube, Xbox Live, PlayStation Network, Wii-U, and Steam. The average viewer spent 28 minutes watching the program, which is considering highly successful for live streaming programs.
The producer of the awards show is a gaming industry veteran, so it’s no surprise that the show understood it’s audience so well. Formerly of Spike TV’s Video Game Awards, Geoff Knightly assembled an advisory board of gaming executives from different companies to create this independent show.
Additional statistics include a #1 trending Twitter hashtag with over 341 million impressions and a rating of 96% favorable in feedback. If you missed the show and want to see it for yourself, go to the Game Awards home page here.